Creating a successful profile
In creating an account on musicteachers.co.uk you are really creating an advert for
yourself and the standard rules of advertising tend to come into play – the more interesting
and attractive your advert, the more successful it is likely to be in persuading parents
and potential pupils to take the big step and contact you about lessons.
Here are a few suggestions to help you create a more successful account:
Include as much relevant information in the ‘notes’ section as possible – it is your
opportunity to tell browsers about your experience and approach to teaching and (more
importantly!) why they should choose you over other teachers in your area. This can
obviously cover a vast range of topics; where and who you have taught and for how long,
what training you have done, any professional associations you belong to and what that
means, whether or not you enter pupils for exams, what pupils can expect from lessons
and what you expect from them, whether or not you organise or actively encourage
participation in ensembles and orchestras, and so on. You can even add other information
such as details of the local areas that you are prepared to cover if you travel to
Once you have created the account, why not get your qualifications verified, take the
NSPCC Child Protection Awareness in Music course or consider joining a professional
association such as the Musicians’ Union? For more information on each of these, please
visit our support page. All of these things will be
highlighted to browsers in their search results.
Utilise as much of the extra account features as possible – why not add your full
biography and photos of yourself, your teaching room or a pupils’ concert (with their
permission)? Pictures certainly help to liven up a profile which would otherwise
be just text-based. You can also upload audio and video recordings or yourself or
your pupils and add testimonials from parents or pupils. The more information you
can add, the more help it is to anyone searching the site.
Try to write in full sentences (ie not “5 years experience. Run local wind band. CRB
checked.”) – it gives a much friendlier impression to the reader
Don’t leave the notes section blank – it means that you are a bit of a mystery to
browsers as they know very little about who you are or what you offer.
Don’t write in CAPITAL LETTERS – it puts people off and is unprofessional.